{"id":11428,"date":"2022-06-30T16:13:27","date_gmt":"2022-06-30T16:13:27","guid":{"rendered":"https:\/\/juliancastiblanco.com\/web\/?p=11428"},"modified":"2022-06-30T16:19:47","modified_gmt":"2022-06-30T16:19:47","slug":"google-my-business-se-traslada-a-google-maps","status":"publish","type":"post","link":"https:\/\/juliancastiblanco.com\/web\/google-my-business-se-traslada-a-google-maps\/","title":{"rendered":"Google My Business se traslada a Google Maps"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">La app de <\/span><b>Google My Business<\/b><span style=\"font-weight: 400;\"> llega a su fin, dejar\u00e1 de estar disponible pronto. De ahora en adelante, se puede administrar los negocios directamente en <\/span><b>Google Maps<\/b><span style=\"font-weight: 400;\">, donde tambi\u00e9n recibir\u00e1s las notificaciones que concierne a \u00e9stas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A partir del mes de julio, Google har\u00e1 la transici\u00f3n de la app para dispositivos m\u00f3viles de Google Mi Negocio a la app de Google Maps, donde ya puedes comenzar a administrar tu <\/span><b>Perfil de Negocio.<\/b><span style=\"font-weight: 400;\"> Si no la tienes, desc\u00e1rgala para actualizar f\u00e1cilmente la informaci\u00f3n de tu empresa y conectarte con tus clientes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A diferencia del perfil de Google My Business, con un Perfil de Negocio en Google Maps y la B\u00fasqueda de Google, podr\u00e1s hacer lo siguiente:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Editar tu perfil<\/b><span style=\"font-weight: 400;\">: Actualiza f\u00e1cilmente la informaci\u00f3n de tu empresa, ajusta los horarios o agrega un men\u00fa. Obt\u00e9n informaci\u00f3n sobre c\u00f3mo editar la informaci\u00f3n de tu empresa.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Promocionar tu empresa<\/b><span style=\"font-weight: 400;\">: Agrega fotos o actualizaciones para destacarte en Google. Obt\u00e9n informaci\u00f3n sobre c\u00f3mo administrar tus fotos y videos.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Conectarte con tus clientes:<\/b><span style=\"font-weight: 400;\"> Responde las opiniones y las preguntas de tus clientes para conectarte con ellos. Obt\u00e9n m\u00e1s informaci\u00f3n sobre las opiniones y c\u00f3mo administrarlas.\u00a0<\/span><\/li>\n<\/ul>\n<p><b>Importante<\/b><span style=\"font-weight: 400;\">: Algunas funciones para administrar tu Perfil de Negocio pueden variar en Google Maps y la B\u00fasqueda de Google, y tambi\u00e9n seg\u00fan el sistema operativo.<\/span><\/p>\n<blockquote><p>Te puede interesar<\/p><\/blockquote>\n<blockquote class=\"wp-embedded-content\" data-secret=\"CRuPA1qM8t\"><p><a href=\"https:\/\/juliancastiblanco.com\/web\/queremos-llevarte-del-cero-al-metaverso\/\">Queremos llevarte del cero al Metaverso<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u00abQueremos llevarte del cero al Metaverso\u00bb \u2014 JulianCastiblanco.com\" src=\"https:\/\/juliancastiblanco.com\/web\/queremos-llevarte-del-cero-al-metaverso\/embed\/#?secret=zIty8rMO6t#?secret=CRuPA1qM8t\" data-secret=\"CRuPA1qM8t\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<blockquote><p><b>Comienza a utilizar la B\u00fasqueda y Maps<\/b><\/p><\/blockquote>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Si eres propietario o administrador de una empresa, puedes crear y editar un Perfil de Negocio para que los clientes te encuentren en Google Maps y la B\u00fasqueda de Google.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tras verificar un Perfil de Negocio, podr\u00e1s editarlo en la B\u00fasqueda de Google y Google Maps.<\/span><\/li>\n<\/ul>\n<p><iframe loading=\"lazy\" title=\"Gestiona tu Perfil de Empresa directamente en la B\u00fasqueda de Google y Maps\" src=\"https:\/\/www.youtube.com\/embed\/KyVIM3EDiu8\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">A\u00fan no sabemos el motivo por el cu\u00e1l se har\u00e1 este cambio en la app de Google My Business, pero estamos acostumbrados a que Google constantemente realice mejoras para sus usuarios. Seamos sinceros, es mejor tener una sola app que integren las dos funcionalidades, que tener dos aplicaciones, eso se llama Eficacia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fuente: <a href=\"https:\/\/support.google.com\/business\/answer\/7039811?hl=es-419\">https:\/\/support.google.com\/business\/answer\/7039811?hl=es-419<\/a><\/span><\/p>\n<p>Adaptado por Armando Acosta de equipo de <span data-contrast=\"auto\">Contenidos Digitales Ingenieros de Marketing <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/imk.global\/\"><span data-contrast=\"none\">www.imkglobal.com<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.ingenierosdemarketing.com.co\/\"><span data-contrast=\"none\">www.ingenierosdemarketing.com.co<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><a href=\"http:\/\/www.juliancastiblanco.com\/\"><span data-contrast=\"none\">www.JulianCastiblanco.com<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.deceroasapo.com\/\"><span data-contrast=\"none\">www.deceroasapo.com<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.oceanosvioleta.com\/\"><span data-contrast=\"none\">www.oceanosvioleta.com<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.aprendizajeconresultados.com\/\"><span data-contrast=\"none\">www.aprendizajeconresultados.com<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.gerenciadigital.com.co\/\"><span data-contrast=\"none\">www.GerenciaDigital.com.co<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/www.socry.co\/\"><span data-contrast=\"none\">www.Socry.co<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">QUIERES POSICIONAR TU MARCA EN INTERNET? SOLICITA INFORMACI\u00d3N DE CONTENT ADS de IMK GLOBAL\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Red de portales de noticias y blogs de nicho para posicionar y aumentar la reputaci\u00f3n de tu marca.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Apalancamiento Digital consiste mencionarte desde portales de alto tr\u00e1fico, posicionamiento y reputaci\u00f3n.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Por ejemplo busca: el mejor profe de marketing digital\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Formatos: menciones, art\u00edculos, banners, entrevistas\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/wa.link\/fwrf7b\"><span data-contrast=\"none\">https:\/\/wa.link\/fwrf7b\u00a0<\/span><\/a><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La app de Google My Business llega a su fin, dejar\u00e1 de estar disponible pronto. De ahora en adelante, se puede administrar los negocios directamente en Google Maps, donde tambi\u00e9n [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":11431,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-11428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tecnologia"],"_links":{"self":[{"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/posts\/11428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/comments?post=11428"}],"version-history":[{"count":5,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/posts\/11428\/revisions"}],"predecessor-version":[{"id":11434,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/posts\/11428\/revisions\/11434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/media\/11431"}],"wp:attachment":[{"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/media?parent=11428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/categories?post=11428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/juliancastiblanco.com\/web\/wp-json\/wp\/v2\/tags?post=11428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}